Fabric Innovation: Eco-Jersey

By Alternative
June 14, 2017

Crafted from organic and recycled materials, our Alternative Eco™ fabric captures the essence of who we are. Our Eco-Jersey fabric is made from a blend of recycled polyester, cotton and rayon yarns, giving it a unique softness for a broken-in, everyday comfort.


This fabric isknit on machines calibrated to replicate the look and feel of a well-worn vintage tee. Tiny imperfections make each piece unique and over-the-top comfortable.



Shop Eco-Jersey.

Alternative is a tight-knit tribe of doers who work in sync to share stories, art, and a tedious focus on the impact we have on the clothing lifecycle.

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Related: In The Making

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Rooted in sustainability. Softness is our story.
Alternative is who we are.