---
title: Fashionista - June 2017
description: "Alternative has been recognized by Fashionista as a brand that has been \"sustainable since before it was buzzy\"."
---

[Alternative | Wholesale Blog](https://blog.wholesale.alternativeapparel.com)

# [Fashionista - June 2017](https://blog.wholesale.alternativeapparel.com/fashionista-june-2017-0)

 Written by [Alternative](https://blog.wholesale.alternativeapparel.com/author/alternative) | June 23, 2017

 

Alternative has been recognized by [Fashionista](https://fashionista.com/2017/06/sustainable-fashion-brands-recognized) as a brand that has been "sustainable since before it was buzzy". The story highlights our early environmental impacts in clothing production. 

 

<https://fashionista.com/2017/06/sustainable-fashion-brands-recognized>

## "Before eco-friendly was a buzzword, we were using organic cotton, recycled polyester and low-impact dyes. We were really careful with how we were manufacturing. In the early 2000s we broke down our supply chain and tried to find every little place that we could make a difference.” - CEO Evan Toporek.

 

[*Shop our Alternative Eco™ Collection.*](http://wholesale.alternativeapparel.com/imprintables/womens-clothing/alternative-eco)

 

20 Clothing Brands for People Who Give a Sh\*t About the Environment 

 

Environmental consciousness never looked so good!

 

 

[Read Article](http://www.cosmopolitan.com/style-beauty/fashion/g9255699/sustainable-eco-green-clothing-brands/)

[View full post](https://blog.wholesale.alternativeapparel.com/fashionista-june-2017-0)

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