5 Keys to Selling Sustainable Apparel

By Alternative
April 16, 2018

5 Keys to Selling Sustainable Apparel

 
 
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Companies like Alternative are constantly working to meet consumer demand for sustainable options in the promotional garment marketplace. Here are some valuable ways we achieve that. 
 
 
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Companies should know the environmental impact of each stage of the manufacturing process. Alternative uses low-impact dyes and water-conserving washes to ensure a low environmental footprint.
 
  
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By developing fabrics from the yarn up, you can make sure that organic and recycled materials are used whenever possible. Alternative uses biodegradable fabrics including Lenzing®, a sustainable cellulose fiber derived from beechwood pulp that’s twice as soft as conventional cotton. 
 

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Design and enforce manufacturing processes that are clean, safe and transparent for everyone involved. You can check to see if a factory meets WRAP standards online. (http://www.wrapcompliance.org/wrap-facilities-worldwide)


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Avoiding unnecessary waste should be a priority. By creating quality garments that people are likely to wear, it reduces environmental impact rather than contributing to clogged landfills.  
 

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How are you shipping your garments? Using bio-degradable mailers can reduce water waste, conserve trees, and CO2 by the tons. As for the people you serve, incorporate employee incentives and customer deals. 
 
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 Check out our Alternative Eco Collection for pieces you don't have to question.
 SHOP ECO WOMEN     SHOP ECO MEN
 
 

Alternative is a tight-knit tribe of doers who work in sync to share stories, art, and a tedious focus on the impact we have on the clothing lifecycle.

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